Penelope Trunk recently wrote a great article with some take-action suggestions for anyone who is laid off or otherwise out of work. She suggests spending time creating projects for yourself that will lead to increased productivity and networking. This is very good advice that anyone can use to get moving in the right direction whileRead more
One of the web’s top business information search engines, ZoomInfo.com (which I find extremely helpful in sales and recruiting research), has kindly featured an article I wrote, Employer Branding with Web 2.0 & Social Media, in their February Recruiting Newsletter, Zoominformer. Thanks to Flora Felisberto and Martin Burns of ZoomInfo for including me, alongside recruitingRead more
A Twitter friend was having trouble with the shortened URLs of 3 job search articles I posted there, so I am posting the full URLs here for his and anyone else’s convenience. Your Next Employer Wants to Know: Where in Google Is That Guy? http://articlemarketer.com/b2/b/article_marketer_blog.php/2009/02/18/your-next-employer-wants-to-know-where-i How Adding a Tailored Sound Bite to My Resume DoubledRead more
For many people, especially those new to Twitter, one of the big questions about this popular application is, “who should I follow?” Well, there are many good answers to this, all depending on your purpose for using Twitter. But there are a few shortcuts you can use that will make life simpler and get yourRead more
Very funny post on EmploymentMetrix.com about the extremes some job hunters go to in order to get noticed. Talk about branding yourself! Great stuff, enjoy. EmploymentMetrix.com: Extreme Job Hunting – How Far Would You Go to Get Hired? by Jeremy Hatfield “Experienced M.I.T. grad for hire,” and “I will buy an interview,” are the messagesRead more
Steph Auteri has written a wonderful guest post on TwiTip.com about how Twitter has jumped off of your screen and into your home town. I can attest that the networking potential at a Tweetup (a meet-up of Twitter enthusiasts) is superior to most networking events, chamber of commerce gatherings, job fairs, etc. that I haveRead more
It was great fun to see the two largest job boards go head to head in Sunday’s Super Bowl. I really liked both of these ads, but I have to tip my hat to CareerBuilder this time. I think it’s the Koala with the coffee cup and the glasses, but there are many great thingsRead more
Social media sites are fast becoming the go to outlet to compliment a marketing campaign. Companies of all sizes are embracing the technology and the ability to interact with their audience to boost sales and enhance marketing. But as I stated in a previous post, Employer Branding with Web2.0 & Social Media, HR and PRRead more
Great post from CareerFire.com by GUEST BLOGGER on JANUARY 4, 2009 Today’s career environment is different, at least for the information workers. What’s different is that there are more ways to influence getting a job than in the past. You probably already know that the old saying is true: “it’s not what you know; it’sRead more
I have collected the most clicked upon recent links that I have shared on Twitter about interviewing and job searches as compiled by Tweetburner. There is some great info in these articles. Hope you find them helpful. If you want to tune in for these links in real-time you can follow me on Twitter, http://www.twitter.com/fishdogs,Read more
If your company’s HR department is not already utilizing Web 2.0 tools and Social Media to market the company to job seekers, it should be. A new report by Gartner, Inc., shows that even though corporate marketing and web strategies are embracing social media, HR departments are generally slow to align with those efforts forRead more
This is a great post by Jun Loayza on Brandon Mendelson’s blog for Newby internet marketers, existing bloggers who are not monitizing their efforts, and jobseekers wishing to brand themselves as experts in their field in order to get noticed and recruited. How to make a profitable blog with under $20 – The Graduate StudentRead more
This month Lisa Parker, CPRW, posted a great article with straight forward advice for establishing and marketing your business online. Most of these principles can be applied to personal branding for other objectives, such as job hunting or hiring, as well. The Art of Establishing Your Personal Business Brand Each of us sports around ourRead more
"I am Elmer J. Fudd, millionaire. I own a mansion and a yacht." That is an example of a personal branding statement. It’s concise, to the point, and pulls no punches. It sells the fact that you are in the presence of a successful and powerful person, sort of. But you’ll need more than thatRead more
I have been running across so many good articles with resume tips lately. I pass most of these along on Twitter. But I thought it would be a good idea to start compiling them in a post here every once in a while. I will do additional posts like this with interview and job huntingRead more
As I sat watching live, streaming video from the Word of Mouth Marketing Association Summit and Research Symposium in Vegas last week from the comfort of my cushy office chair in Southlake, TX, it occurred to me that the corporate philosophy being shared by the enigmatic Zappos.com CEO, Tony Hsieh (pronounced "Shay"), echoed something writtenRead more
Image via Wikipedia In general it’s a good idea to avoid a scorched earth policy when leaving a company, even if you were treated unfairly. I’m all for standing up for yourself, but it’s not worth it to tell off your employer and then trash their name publicly after you leave their employ. If youRead more
Image by Jacob Bøtter via Flickr A solid list of personal branding tips today on Resume Spider by John O’Connor. 5 Tips for Executive Jobseekers Who Want to Integrate Personal Branding Into Their Search November 10th, 2008 by John O’Connor Check and Refine Your Existing Online Brand. Your personal life is part of your professionalRead more
Image by Ujwala Prabhu via Flickr I don’t know about you, but I constantly tweak my professional bio. When I see someone do it better, I take a lesson from theirs and make improvements to mine. Pete Kistler at www.blog.brand-yourself.com has written a great piece that not only breaks down the great professional bio ofRead more
I have a problem. I really like Twitter. And you should too. In my quest to learn and pass along personal branding tips I have experimented with all kinds of tools. I firmly believe you need a good blog to help establish your personal brand. But you need to get people to read it. InRead more
